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Social Media Optimization Services

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This age has seen a very significant alteration as far as technology is concerned. There are so many technologies that have invented & these turned out to be a huge success among the global masses. Such is the finest technological innovation is Artificial Intelligence also referred to as AI.

Artificial Intelligence (AI)

  • Artificial Intelligence (AI) is reshaping & redefining the concept & fashion of producing, manufacturing services.
  • AI technology-based services such as cognitive computing, machine learning, natural language processing.
  • AI technologies that has been all over the entire marketplace, we started off on the right foot by offering very cost-effective & cutting-edge AI services.
  • The acceleration of AI technology in many working sectors, the significance of AI has boosted.
  • AI technology-based services such as cognitive computing, machine learning, natural language processing, unveiling new possibilities which help every business that has clasped AI is growing rapidly.
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Having encountered such crucial experiences helped us to develop our own BI methodology which states critical success elements from Strategic alignment of business metrics through the end user choice.

Business Intelligence (BI)

  • Understanding the cruciality of data, many organizations went on to invest a significant amount in operational applications to foster the operational efficiency & potency of an organization.
  • The transactional data of any successful company is what sets them apart
  • The web of business intelligence companies in India is growing rapidly & turning the tables in the landscape of Indian Businesses.
  • Our smart BI solutions effortlessly elevate the performance of an organization of our customers & play an important role in their thriving voyage
  • Since we delivered numerous successful BI projects & solutions to our clients, we now effortlessly able to comprehend the nature and complexities that are in BI projects.
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In this new age of advanced technology, smartphone Apps are one of the finest innovation which made our lives much simpler & smarter. Being a core IT enterprise, we're equipped with full-fledged knowledge of app development technology.

Android & App Development

  • The compactness of smartphones aligned with mobile app brings the entire world to our palm.
  • Lately, the upsurge in the usage of different mobile apps resulted in more effective business for many IT companies.
  • Numerous app development companies have been coming with different innovative ideas for such apps
  • Understanding this very fact, we enlarged our working domain in mobile app development segment.
  • Our experienced army of app developers put forth their valuable technological acumen & creative, innovative ideas to create different mobile apps such as Android app, iOS apps to fulfill the exact requirement of our clients.
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We believe every assignment that we take under our wings has an equal significance. We cultivate every project right from its toddler stage & complete it with the full conviction, efforts, and potentials.Our club of skilled, experienced and proficient technological tech-savvies always seize to achieve the excellent result leveraging their shrewd insights and ability to build up the altered programming solution according to the business prerequisites of our clients.

Software Development

  • We offer & deliver 'the best' to our customer with our committed efforts & timeliness which we nourished in our ecosystem.
  • We strive hard to utilize our efforts to fit in the expectations & needs of our customers.
  • With our high-grade custom programming advancement greatly benefits the businesses of our clients.
  • Understanding this very fact, we enlarged our working domain in mobile app development segment.
  • If you're to reshape, redesign, and reconstruct your existing software system, without a shadow of a doubt, you can always count on us.
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Internet of Things is a trendy storm in the information technology sector .Due to the emergence of numerous advanced technologies such as real-time analytics, machine learning, commodity sensors, and embedded systems, the IoT has evolved.

Internet of Things (IoT)

  • Being an IoT service provider, we cater to numerous proactive IoT services, end-to-end solutions to our clients.
  • Our core expertise mainly into services such as Hardware Design, Embedded Software, Cloud and Mobile Applications.
  • Understanding this very fact, we enlarged our working domain in mobile apps development segment.
  • To put a product development process into great momentum, we offer various pre-developed IoT enabled products.
  • Most of our customers use our pre-developed technology as a starting point to begin their IoT solution development.
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You may want to call it a craze, trend, or addiction, but Digital Media is exponentially thriving in almost every business. Social media platforms such as Facebook, Instagram, Twitter, Linkedin, etc., where post our customer's ad/post with a correct social media strategy to get them more sales lead. Our excellent social Media Marketing services help our customer thrive their business.

Digital Marketing & SEO

  • To promote one's business through various digital mediums such as SEM, SEO, Social Media, PPC & sometimes even with display advertising is nothing but a concept of Digital Marketing.
  • We being a digital marketing agency, offer our exceptional digital marketing services to our valuable clients to grow their business. With excellent marketing strategy & plan, we make sure the complete engagement, awareness, reach of our customer's business
  • Since we're a digital marketing agency in Pune, our clients have more exposure to more sales leads & greater business as Pune is one of the active city when it comes to digital media or marketing.
  • It's also essential that your Web-site has a good SEO that your website's rank would be highest as possible in Google's directory.
  • As there is a higher number of SEO companies in India, to upkeep ourselves in the competition, we build a unique & well-versed SEO solution that helps boost the business of our esteemed clients.
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Design, Develop And Implement Encouraging Social Media Optimization Tactics


Social media optimization adds the key elements to the websites and help spread the content to various social media platforms.

By now, the world has already realized the power of social media and its impact. There’s not an iota of doubt that for businesses, brands, and companies,social media has emerged as the stepping stone towards creating a successful work or business profile. And with Eracal Software Pvt Ltd, we offer websites the most relevant social media optimization practices that can sure-shot upgrade the views of the site in a large magnitude.

Both social media marketing and social media optimization play a major role in driving traffic. It greatly helps establish the web presence with ease. We strategically create interesting online content, design eye-catching digital photos and video clips that organically entice people to engage with the website. This idea works amazingly when people share the content, weblink and posts with their group of friends and contacts.

Here are the social media optimization rules that we follow:

  • Increase Linkability Of The Site.
  • This is one of the most significant steps which we view as our top priority and accordingly implement the SMO techniques to achieve it. Linkability is all about the interest of other websites or articles to link back to a particular site. Thus, in order to enhance the linkability factor, our social media specialists make the site more informative and update it by adding a blog, white papers, and thought pieces to transform it into a useful format.

  • Aid effortless tagging and bookmarking.
  • Tagging and bookmarking a website proves to be greatly beneficial. And keeping this thought in check, our digital marketing team provides useful and impressive content to tempt users either to tag or bookmark the website or its pages. We of course, go beyond this and add more content features like quick buttons and include a list of pertinent tags for all the pages so as to ensure traffic to the overall website.

  • Recognize inbound links.
  • Inbound links are a predominant factor in raising the search engine ranking. They indeed pull through a lot of traffic to the page and thus we make sure to use permalinks and list out recent linking blogs to continue the exchange of linking and visibility. This is certainly a good way to bring in organic visitors to the site.

Our social media optimization tricks and techniques will add immense value to one’s site. Avail our service and let your content travel and get viral with innovative SMO engagements.

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Social Media Marketing (SMM) is another visage of Internet marketing that prominently utilizes social networking websites as an effective marketing tool. We here at Eracal cater our SMM services in order to foster our client's brand exposure and expand their customer reach. We create elite quality content as per the client's brief that help amplifies their business effortlessly using many social media platforms.

SMM (Social Media Marketing)

  • With our excellent SMM services, your business will have a great exposure to effective brand recognition & you will experience the growth in your brand recognition.
  • In order to cater effective services to your customer, one must understand what his/her customers are seeking, exactly. This customer intuition you will earn with the help of our SMM services.
  • With our SMM services, we ensure the increase in your brand loyalty & customer engagement since we keenly know how to make customer engage in your brand & convert them into your loyal customer list.
  • Our SMM services effectively increase the long-term audience and brand equity as social media followers tend to follow you for long terms, plus, they influence more users that will influence sales and growth ROI.